Marketing Matters
Firm marketing strategies from Practice Advantage
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It’s tempting to approach social media with a slightly lazier approach of cross-channel posting of the same content, rather than creating content that is tailor-made for the platform. Posting the same content is a minimum effort marketing strategy that shows the importance of content being put out there is important,…
Promoting to your clients is one of the most critical elements of your marketing strategy for your business. To do so, you need to have the right tools to suit. Newsletters allow businesses to demonstrate authority and expertise on the subject of their products and services. A well-written and crafted…
If a business cuts costs, it’s usually to save on the money that is being spent. However, cutting costs too deeply may actually impact employee and customer satisfaction, and overall harm the success of the business that has been built thus far. In saying that, if cost-cutting measures aren’t employed…
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